Account Planning - Joint Business Planning with Marketplace as well as Aligned seller, Deliver Revenue Target and Philips Mkt. Share and NPS (Net Promotor Score) Objectives.
Shopper Activation & Category Management - Promotion and Shopper Activation planning, Category Development & Advisory with Key Strategic Accounts in partnership with E-trade manager.
Sales Operation and Logistics- Ensure fill rates of 85%+ for key SKUs, Upkeep of Product masters, On-shelf availability of must stock SKUs to bring down RepOOS, inventory planning for Seller.
Customer Profitability in-line with Budgets - Trade Terms in accordance with Philips Commercial Policy, setting up KPIs on total investments and ensuring delivery on ROI benchmarks
Assortment & Distribution - Selection planning, exclusive launches, NPI listing and build-up of Ratings & Reviews in line with benchmarks for successful scale up of new launches.
Manage Account Commercials - Quarterly reconciliation and sign offs, Manage Receivables as per policy
Sales Planning - Sales forecasting, monitoring sales results and reporting, exclusives launch planning, season planning
Work with E-trade manager on content development and enhancement to improve overall customer experience of the brand
Marketing analytics - Work through E-trade Manager on improving search and awareness for the brand, selection of properties to deliver on KPIs - impressions, conversions, RoAS
The role requires strong interpersonal skills as regular interactions would be required with Demand Planner, Customer Collaboration Officer in Supply Chain, Channel Commercial Controller in Finance and E-trade Manager along with Category Marketing Managers for content creation, activation and selection planning
ADG is techno-marketing company. Over the span of a decade, we have been providing Services in Artificial Intelligence(AI), Machine Learning, IOT, analytics, data science, software application development, mobile apps development for resolving the bu... Read More